According to a new report, around 96 percent of iOS users in the US are using Apple’s new privacy feature to block ad tracking.

Starting with iOS 14.5, apps that wish to track users for advertising purposes must ask for explicit user consent.

Flurry Analytics has been tracking daily opt-in and opt-out rates following iOS 14.5’s launch and found that – of a sample of 2.5 million active users – only around four percent in the US are allowing apps access to their...